Dachshunds have always been referred to as “wiener dog” due to their long, sausage-like bodies and short legs. Now, a clever company has finally come up with an interesting idea to take advantage of this little linguistic anecdote and the result is an adorable piece of advertising.

In this commercial, dachshunds dressed in hot-dog suits are seen enthusiastically running through a field, ultimately landing in the hands of a few lucky folks dressed in ketchup bottles. Check out the awesome commercial here: